The Blog

Our blog’s just like any other, except it’s useful, nice to look at, and fun to read.

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Latest Article

Building Bonds, Not Just Brands: The Power of Community Management

Learn why community management builds trust, loyalty, and engagement while fostering authentic connections that strengthen your brand's online presence.

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AdAge: Behind Clairol’s Nostalgic Partnership With Prime Video’s “Daisy Jones & the Six”

When we kicked off our partnership with Clairol to revamp the brand for 2023, we knew nostalgia was the perfect play for this star of 1950s at-home beauty.
Lifestyle

Praytell x PRWeek: ERGs Can’t Solve the PR Industry’s Diversity Gaps Alone

For the past few years, our Praytell Employee Resource Groups (ERGs) have been doing amazing work to create a safer, more inclusive workplace, and spark conversations around urgent change that needs to happen in our industry.
DEI

Praytell Chats to NY1 About Why We Love Our Four Day Work Week

We think four day work weeks are the future—and we've been out and about spreading the word!Our very own Sanji Moore, SVP of People & Operations, chatted to NY1 about why Praytell's four day work week is working for us, our employees, and our clients.

3 Tips for Better B2B Copywriting

Roses are read, violets are blue, and B2B copywriting can be…a little daunting! B2B brands are often highly technical. They require at least some form of specialized knowledge.

Top Five 2023 Media Trends to Watch—Thanks to our Journalist Friends

As we settle into a new year, PR pros, marketers and brands alike are all wondering the same thing: what are the 2023 media trends that will shape the year ahead? Well gather round, gather round, have we got a treat for you. We chatted with media experts, as well as journalists at twelve top outlets—from The New York Times and The Wall Street Journal, to Today and Thrillist—to bring you an insider POV on the hottest media trends of 2023.

Praytell Celebrates Ten Years: Here Are Our Hopes For the Next Decade

When we look back on ten years of Praytell, we’re proud of our journey from a scrappy startup to an ambitious global agency that has never lost sight of where we came from. We set out to change the agency playbook—putting people first to create a culture where folks want to stay long enough to build something bigger, and impacting an industry desperately in need of new ideas.
Agency Updates

Praytell Kicks off new Creative Partnership as Sonos’ Global AOR

As an agency of music lovers (shout out to our office DJs), we couldn’t let this one pass without some fanfare. We’re honored to announce that Praytell has been named Sonos’ new Global AOR. After a competitive search, Sonos hired Praytell for its creativity, approach to culture and lifestyle PR, as well as consumer tech prowess.
Tech

2023 Travel Trends: What’s in—and What’s out

The U.S. Travel Association and Tourism Economics are forecasting a near-return to pre-pandemic visitor levels. Tourism Economics delivered more good news for the hard-hit industry: they predict travel demand will continue to grow in 2023, in spite of a mild recession. This would mark the first time the industry has not seen a decline during an economic downturn.
Travel

Twitter’s “Musk” Era Pt. 2: What’s Changed So Far

Since we last touched on where all things Twitter stand, we’ve seen several new developments. And while we hoped for things to gradually become smoother—we’re wishful thinkers here—the chaos surrounding Twitter and its newfound ownership continues to ensue.
Tech

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