Our blog’s just like any other, except it’s useful, nice to look at, and fun to read.

Creative marketing is all about finding fresh, unexpected angles to connect with customers and drive brand awareness. In 2023, that matters more than ever as consumers are bombarded with stale content on an increasing number of platforms. Consumers are interested in using social media to connect with friends and culture, and to express themselves, not necessarily just to watch ads. To break through the noise, brands need to tap into imagination and authenticity.

Here at Praytell, we proudly celebrate the Filipino Americans on our teams during Filipino American History Month. It’s a culture rich in special customs, food, and tradition—and we’re excited to share some stories of Filipino American life from right here at Praytell.

Latine & Hispanic Heritage Month may be over but our Latine ERG Compañeros is encouraging everyone to continue celebrating. Latine people have made countless contributions in the U.S., but today, we’re looking to highlight some of our favorite authors, actors/actresses, and more with our Compañeros curated entertainment guide comprised of some of the best Latine movies, shows, books, and Spotify playlists.

X is removing headlines in post link previews—an update that will impact brands and media outlets that frequently drive followers to owned website content.The immediate next steps? Make sure post copy and visuals provide adequate context. Incorporate images where you can, and double-check the state of your pinned tweets.

Media and consumers will soon be flooded with holiday marketing campaigns and product offers from all angles. To cut through the noise, now is the moment to finish up your holiday strategy—and share your brand’s gifts, news, and campaigns with reporters.

If your brand is looking to grow, evolve, and reach new audiences, you may be exploring the world of PR. For those who are new to it all, you might also be wondering: what is PR?

Social media marketing has long been an essential part of brand communications. But in a world where social media trends and platforms are changing every second—what does success on social look like today?

On Sunday, July 23, Musk announced that the classic blue bird logo would be sunsetted and replaced with a new, stylized ‘X’ moniker. This change was just the beginning, as Musk shared, “And soon we shall bid adieu to the Twitter brand and, gradually, all the birds.”

Meta has launched Threads, a new app allowing users to draft posts up to 500 characters long that include links, photos, and short videos up to five minutes in length. The new Meta-owned social platform is making it clear that it’s looking to be the official Twitter replacement, exhibiting incredibly similar functionalities as Elon Musk’s recent investment.