Our blog’s just like any other, except it’s useful, nice to look at, and fun to read.

Last week Praytellians had the opportunity to attend ADWEEK Social Media Week 2024 to brush up on what’s working and what’s not in the new era of social media. We’re sharing a recap with you so you don’t need to wade through Twitter/X feeds for details or search the depths of LinkedIn. Check it out:

Our Herizon ERG works year-round to connect the women of Praytell and build a community that prioritizes action and inclusion—within the ERG and the agency as a whole. But Women’s History Month? That’s like our Super Bowl. This March, we wanted to build out four weeks of programming that would be impactful for our members but also relatively easy to fold into their day-to-day. Making women do MORE emotional labor to celebrate would be pretty counterproductive.

In a world awash with a “sea of sameness," the recent Contagious Event carved out a distinct space, rallying around the call for genuine disruption and a deeper understanding of Gen Z.

Tech, tech, tech! It’s an industry that’s constantly on the move and regularly churning out big news. That’s why it can feel a bit overwhelming to try and forecast happenings in the tech space. But, fear not! Praytell’s Tech Practice has put together three simple trends that are easy to keep in mind as we head deeper into 2024.

As we sprint wildly into 2024, we can’t help but feel a little *~*psychic*~* and dive very, very deep into our top travel predictions for the year ahead. So, our first-class travel practice got to researching. Reader, you’re welcome to board:

On Tuesday, December 13, a trio of lawmakers introduced new legislation to ban TikTok from operating in the United States. Spearheaded by Senator Marco Rubio, the top Republican on the Senate Intelligence Committee proposed legislation that would “block and prohibit all transactions” in the U.S. by social media companies with at least 1 million monthly users that are based in—or under the substantial influence of—countries that are considered foreign adversaries.

New York's been giving us the cold shoulder at a frosty 33 degrees, but our daydreams take us Down Under, where Australia is a balmy 75. …Anyone in for a change of scenery?

If you are a direct to consumer business, you need to be affiliate friendly in order to secure media coverage and therefore, sales. It’s really that simple. Here’s why:

Since news broke of Elon Musk's official purchase of Twitter, social media experts and brands alike are assessing how to address potential platform changes—and already-shifting content parameters.